About MyScreen™ MyScreen™ delivers a flexible mobile advertising solution with seamless integration to the mobile operator’s network. MyScreen™'s patent-pending delivery engine and campaign management platform enables advertisers to directly communicate with consumers globally in the explosive mobile advertising marketplace with unparalleled performance and benefits. Click here to read our Code of Ethics and Standards of Conduct. Consumers Consumers opt-in to MyScreen™ to receive full screen, virtually rich contextual mobile advertisements and SMS based on their demographic and lifestyle preferences. They earn rewards (points or monetary value) for advertisements viewed on their handset. Rewards are redeemable for products and services available through the mobile operator and can be transferred to third-party loyalty and prepaid credit cards. In addition, consumers control how and what type of advertisements they receive to their mobile handset in a non-invasive manner. Advertisers Advertisers enjoy immediate return on investment with high brand recall created by targeted full screen, visually rich ads. Advertisers benefit from an easy-to-use campaign management and reporting analytics engine designed for planning and campaign delivery. MyScreen™’s robust reporting and analytics tool provides advertisers with metrics relating to consumer behavior for new product launches, promotions, survey and polling, or advertising feedback. |