Engagement - Go to Website

User connect directly to advertisers mobile site
Directs consumers to online store for potential sale
Directs consumer to site to tell full story




Engagement - Click to Call

Drive users to local or toll-free number without dialing the actual number
Drive users to your phone team for sales
Offer personalized services
High conversion rates/ROI
Provides retailers with key information
Real-time analytics
Influence point-of-purchase outside of
retail location




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Engagement - Rate this Ad

Users reply to poll/survey/ballot on handset
Provides marketers and brands with valuable research insight
Results available almost immediately vs. 3rd party research delivery delays
Ability to survey a select target group




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Engagement - Share this Ad

Use MyScreen™ subscriber to spread your brand message virally
Incentives and value-added messages may be forwarded to friends
Utilize influencers to endorse your product or service
Great for coupons




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Engagement - Share this Ad


Encourage trial of new product
Provide exclusive value or incentives to subscribers
First to market considerations
First to know




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Engagement - Click to Find


Find the closest dealership, movie theatre, or retail location
Provides available retail locations which can be enhanced utilizing location-based services




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Engagement - Click to Donate

Help bring awareness to cause
Feel good about participating
Highly efficient means to participate
Highly efficient means to collect funds




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Engagement - Click to Buy/Purchase

Influence point-of-purchase outside of retail
location
Bring the store to user, always open
Access users eWallet to purchase goods or
service




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Engagement - Click to Win

User enters sweepstakes to win a prize
Gather consumer contact information
Engage user by offering opportunity to win prize
Gain favour with subscriber for offering free Products
Easy entry – already know user info




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Engagement - Click for Coupons
User clicks "C" to get valuable coupon




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Engagement - Click to Join/Register
User clicks "J" to join or register




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Engagement - Click for More

User clicks “M” to see multiple layers of ads
Ability to showcase a range of products
Ability of present multiple offers/price points
User may dig deeper into brand if interested
Measurable click-through rates determine level of engagement and interest